A few days back, my friends and the car driver had a
discussion about smartphones. Friend 1 had just bought a new handset and it
turned out to be the same company as the driver was using. Friend 2 was looking to buy a new one.
There was soon an animated discussion where friends 1 and 2
asked him about specs, camera quality etc and he complied with answers, resulting
in friend 2 leaning towards this model by the end of it.
Now on the whole, there is nothing remarkable about this
entire exchange. But if you've known the India I grew up in and the people in
it, you’d see why I was pleasantly surprised. In a society obsessed with class,
there was a time, not so far back, when the driver using the same brand as you
would have been enough to make many of us discard the brand altogether.
That India still exists, but is also fast changing, thanks,
I think, to technology.
Technology, of course, has been around forever in various forms.
Right now however, I am talking about the kind of consumer facing new tech that
is sweeping the world and often starts cries of “all is lost” among dissenters.
Take Google and Facebook, for instance. A few weeks back, my
cousin wondered aloud how we could get any assignment done without Google’s
help. I laughed, but wondered with her.
Pre-Google school assignments meant many visits to the library, much
photocopying and a whole lot of exchanging of hand written notes.
But I think I can honestly say today that neither all of the
trips to the library nor all those photocopies necessarily resulted in better
assignments. I know of enough people who
did exactly the same with library books
and notes that their younger kinds do with online searches—copy blindly and not
retain much at all. There have definitely been some assignments where I've
blindly lifted from friends, having no interest in those subjects at all. That no one ever caught us says a lot about
our evaluators, but that is another topic for another day.
So is it necessary or even valid that older generations (older is a relative term here. My generation is what they call "millenials", but I am pretty sure we look ancient to my young cousin) beat
down Google-ers, just because they are
lucky to have been born in a world that allows easy access?
Look at Facebook and Twitter. By now, we all know what the
cons of an open ended internet, where people have minimum responsibility,
are. Dangers range from serious issues
like the Reddit influenced Boston bombing fallout to the much less serious, but
still worrying picture floated anonymously that wrongly blamed Arnab Goswami of
speeding on the Bandra-Worli sealink. Mind you, that picture has only been a “less
serious” issue because Goswami either did not know, or decided to let it slide.
There could have been charges of defamation in the least.
And of course, there are numerous status updates and opinions from those who do not have, neither
should be allowed opinions.
But then, there are also instances of authorities being able
to nab criminals and save people in trouble, thanks to Facebook, Whatsapp and
Twitter. They are being used by everyone starting from Sushma Swaraj to help
Indians in Yemen to my house help to let me know if she’s sick and out.
You can always argue and ask: so did the Ministry of External
Affairs or house helps not work before FB and Twitter came around? Sure did, but this has made the process far
more easy and in my didi’s case, a lot cheaper. To challenge that, to my mind is like saying,
so did no one write before computers came around? Sure did, and most great
works of literature are from pre-ballpoint pen days, but would that mean
we all stick with parchments and quills forever?
How would that help anyone?
In India, cheap internet access has turned the world upside
down, flattening out a whole bunch of pointless hierarchies and even elevating
our stature in the tech world of today.
For long, India was only known as the backwater of
technology, where thousands of engineers would work in IT Service firms to give
global companies back end support. Today, India can boast of a company that ranks among the top 9 valuable startups all
over the world, competing with Silicon Valley peers. A mobile based dining app has gone
ahead and bought a US based rival, others
are helping people do a hundred different things—right from hunting for houses
to looking for doctors to calling cabs – much more smoothly than people ever
imagined. Not to mention the thousands of jobs the industry has created as it
grows.
Oh and you think these are all superfluous changes that have
no big impact on society?
I’ll disagree, with examples I see around me and first hand
experiences. A cab calling app has been
able to break the much feared auto-wallah nexus in Bangalore, something authorities have not been able to for years.
These days, they
do not charge “one and half times” for no reason, because they know if they do
that, the customer will simply call an auto through the app. I tried the local
fish market when I had just moved to Mumbai—after fighting the stench and
haggling with a dangerously irate seller, I came home with only passable
quality fish. I have bought it online ever since, with zero complaints
except for once, when the company happily took the delivery back and refunded
me.
People in my quaint
hometown have access to the same stuff—clothes, gadgets, books and
home equipment that I, in Mumbai, do. The security man at my office shops at the
same online grocer that my boss does.
Because technology is becoming equally accessible, the
girl who works at a friend’s house thinks nothing of using her employer’s
charger for her phone. If as employers
we are not at home with this, the joke is on us.
Yes, I know this should not be a problem in any educated household. But look inside middle class homes in India and their prejudices and you will
know why I mention this attitudinal shift.
These are little, and largely cosmetic changes, for
sure. But is that not better than no
change at all? We all talk about
developed countries where “everyone, right from the cabbie to the bossman have
iPhones”, and say that with respect, as an example of the inherent equality in
their society.
Economically, India is still not at a place where everyone
can afford iPhones (using iPhone as an example, not as a basic parameter of progress) but why not start with a more affordable cousin?
Like a leading Indian phone company says, “technology does not discriminate”. And neither should we.
3 comments:
After reading this article, I was trying to remember those engineering days of pre-Y2K era how we prepared our project reports. We used to swarm library for few days. We first decided the topic of our interest and tried to collect as much as relevant information possible from journals and magazines. Then, lot of typing and editing gave us a convincing report. I realized there is one good take away in getting hands dirty. We knew what wanted to do but not sure how to do it.
Take 2: In internet era, we first googled information without any specifics. Based on range of information availability, we choose a topic and then, copy-paste did a magic. It's easy. We knew how to do it but didn't what we really want to learn. I feel old school made me fundamentally strong and new one taught me to how I can get away with any challenge by going around it.
Technology brings everyone on the same page. When government's 'Digital India' program (NOFN) connects 2 lakh panchayats to broad band network, that will be a revolution. Recently I watched an advertisement of Flipkart mobile app. Auto driver embarrasses busy running-around shopper, asking her whether she has Flipkart app in her smartphone.
https://www.youtube.com/watch?v=zkythQiw8qI
You are right!!! Technology doesn't discriminate anyone. It accepts everyone with open arms.
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